Louisiana Sunshine Plan

Explore Louisiana Industry Portal

Welcome to the Explore Louisiana Industry Portal!

In Louisiana, travel and hospitality is a powerful economic driver. In 2022, $1.9 billion total state and local tax revenue was generated by travel and tourism activities, which saved each household $1,068 in taxes. The hospitality industry is also the fourth-largest employer in Louisiana. 
The Louisiana Office of Tourism is committed to promoting Louisiana as a top travel destination and growing the state’s tourism industry to make tremendous economic impacts in all 64 parishes. To accomplish that goal, we have developed strategic marketing initiatives to maximize our efforts. 
Beyond that, the Louisiana Office of Tourism has developed tools to support our partners all across the state. From grant programs, advertising co-ops, best-practices training and more, we want to ensure that all of Louisiana succeeds together. 
Explore the portal to see more about our plans for success, and how we can work together to growth travel and tourism in Louisiana.

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